AGENDA

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Agenda Overview:

Oct 2: CLHMS Designation Class 1 – 5pm
Welcome Reception  6 – 8pm
Oct 3: Conference 8:30am – 5:00pm
Oct 4: Conference 9:00am – 5:00pm

Tuesday, October 2, 2018

Wednesday, October 3, 2018

7:00am - 8:00am — Continental Breakfast Sponsored by US Bank

8:00am - 8:30am — Registration in Royal Ballroom / Expo
8:30am - 9:10am — Opening General Session Sponsored by Bank of America

Grand Ballroom – Host and Emcee Alec Mapa welcomes NAGLREP to Palm Springs!  Includes remarks by NAGLREP Founder Jeff Berger and Title Sponsor Bank of America

Rapid Fire Success
9:10am - 9:25am — Power Up Personally & Professionally : 5 steps to your best balanced life!

Are you winning personally but not professionally? Are you winning professionally but not personally? You can have it all, let’s build a life worth living! This session will uncover 5 steps to living a perfectly counter balanced life while enjoying the growth process.

Presented by Sherry Swift, Swift Transitions Coaching

9:25am - 9:45am — Relationship Marketing. 10 Ways

There’s no need to be clutching your pearls about the changes that have come to real estate. Unless the only thing you do for clients is take orders, new tech and new biz models are not going to take your job. In fact, this current climate has opened up opportunities for differentiation like we’ve never seen. Now is the time to level up on the one thing that nobody and nothing can do better than you—your relationships.

Presented by Katie Clancy, The Cape House at William Raveis RE

9:45am - 10:10am — Looking Forward presented by John Peyton

Change, Diversity & the Housing Market in 2019 and Beyond.

Presented by John Peyton, President & CEO Realogy Franchise Group

10:10am - 10:35am — NAGLREP SUCCESS featuring Nii-Quartelai Quartey of AARP

Dr. Nii-Quartelai Quartey is the Senior Advisor and National LGBT Liason at AARP. His LinkedIn page includes a graphic that reads “Change the World” and and he’s been doing that since he was a little kid. We will learn about the amazing life of one of America’s most recognized LGBT leaders including his early start with Oprah, having his wedding showcased on WEtv, his grassroots efforts to support President Obama to today’s role of championing the needs of aging LGBTs in his role at AARP.

10:35am - 10:50am — Current Status of LGBT Fair Housing with Lambda Legal

A one on one interview with Omar Gonzalez-Pagan, Lambda Legal Senior Attorney.  Gonzalez-Pagan played an active part in securing the freedom to marry for same sex couples and their families across the United States as a member of the legal team in the landmark case Obergefell v. Hodges. As lead counsel, he also obtained the first court decision in the country holding that the Federal Housing Act’s sex discrimination prohibition covers discrimination against LGBT people in Smith v. Avanti.

10:50am - 11:10am — The Next Generation of Wealth presented by Anthony Hitt

With today’s definition of luxury proving to be more about experience and less about extravagance, how will this mindset affect those on the cusp of being tomorrow’s luxury buyers?

Presented by Anthony Hitt, CEO Engel & Völkers Americas

11:10am - 11:35am — Freddie Mac Chief Economist: Insights, Trends and Economic Issues Affecting The Housing Market

Presented by Sam Khater, Freddie Mac Chief Economist

11:35am - 11:50am — Expo Runway Sponsored by Quicken Loans

Expo Exhibitors each offer a 1 minute elevator pitch on their idea and why it’s relevant to elevating your business.

speakers tba

11:50am - 12:30pm — Expo Ribbon Cutting Ceremony in Royal Ballroom - Sponsored by Quicken Loans - Meet Alec Mapa
12:30am - 1:30pm — Keynote Luncheon Sponsored by Fannie Mae - Bill Fahey, VP Fannie Mae Office of Minority and Women Inclusion (OMWI) shares an update on the Office of Minority and Women Inclusion’s role in furthering Fannie Mae’s mission to serve the housing needs of underserved communities.
1:30pm - 2:00pm — Break
Breakout Sessions
2:00pm - 2:30pm — I'm A Control Freak & You Should Be One Too

This session will explore how to harness your personal power to control your Real Estate transactions, your career & most importantly your financial future.

Presented by Patrick Martin, Sotheby’s International Realty

2:00pm - 2:30pm — 5 Things You Need to Know About the Luxury Landscape & Mindset Now

What are the biggest trends in luxury buying behaviors across key consumer categories like fashion, beauty, wellness, and travel – and most importantly, how do they impact luxury trends in real estate? Hear from Coldwell Banker Global Luxury’s own, Lauren Muehlethaler, on her 15+ years of experience in the luxury worlds of media and fashion, and why understanding the nuances of luxury consumer buying behaviors and luxury are fundamental to the selling process.

Presented by Lauren Muehlethaler, Coldwell Banker, Director of Luxury Marketing

2:00pm - 2:30pm — Cultural Clues: Multicultural Closings and the Changing Demographic Landscape

The demographic landscape in our country is changing rapidly and having a profound impact upon real estate closings. Are you prepared to meet these shifts? Come learn how multicultural differences can significantly impact the closing process of your buyers and sellers. Learn what the settlement process entails and what you should be explaining about title insurance to your multicultural homebuyers to create a smoother transaction.

Presented by: Jennifer Castejon, First American Title, Strategic Marketing Director
Kristen Galaudet, First American Title, Northern California Regional Marketing Manager

2:00pm - 2:30pm — Relaunch your career!

How to hit the reset button in your business, tap into your superpowers, and move swiftly and elegantly into the next amazing chapter in your business and life. This breakout will quickly work through a roadmap designed to help you relaunch your career, hit the reset button, and push to the next level. Perhaps you are in need of a simple course correction, a slight shift in priority, a major (or minor) adjustment, or a super-sized dose of encouragement. If you are not insanely happy with your business or are in search of a healthier (and happier) pipeline, vision, and roadmap, then this is your session.

Presented by Julie Nelson, eXp Realty

2:00pm - 2:30pm — Persuading Sellers to do the Right Thing, the First Time

We both know that this is not your first time selling a house. The question is, how do we properly convince your seller that your advice is worthwhile. This presentation will not only help you lead the horse to water, but also convince him to drink. CONVINCE is filled with inside tips collected from the best of the best.  If you list properties for sale, bring a notebook; you’re going to want to write this down.

Presented by Justin Riordan, Spade and Archer Design Agency

2:30pm - 2:40pm — Break
Breakout Sessions
2:40pm - 3:10pm — Building Business Alliances

About 45% of my business comes from building business alliances with Lawyers, CPA’s, Financial Advisors, Insurance Providers, Business Managers & Trust Officers. I would like to help agents build a solid pipeline by building longer-term relationships with these professionals.

Presented by Ivan Estrada, Douglas Elliman

2:40pm - 3:10pm — Cross Sector Collaboration To Facilitate LGBT Culturally Competent Real Estate Services

As more than 7 million LGBT individuals reach older adulthood over the next 20 years, cross sector collaboration will be necessary to provide LGBT-culturally competent aging in place strategies in communities across the country. In this session, participants will hear about innovative cross-sector collaborations between the non-profit, public policy and real estate industry sectors to ensure communities are able to meet the growing needs of LGBT older adults looking to buy, sell or modify their home environments.

Presented by Nii-Quartelai Quartey of AARP & Kelly Kent of SAGE

2:40pm - 3:10pm — Courting The Chinese Client: Business Etiquette Do’s and Don’t

Learn the cultural nuances of Chinese buyers and sellers. Learn how to create ‘Guanxi’ with Asian clients to build successful long term business relationships.

Presented by Herman Chan, Golden Gate Sotheby’s International Realty

2:40pm - 3:10pm — Tap That App!

Learn how to maximize your mobile technology for your Real Estate Business. We will cover Best Apps for Productivity, Best Lead Generation Apps w/ Scripts & Call to Actions, Best Apps for Marketing/Design. Bring your Phones & Tablets and let’s PLAY! Hands on learning and discussions…let’s TAP that APP!

Presented by Jay Cermak, Keller Williams Realty

2:40pm - 3:10pm — NAGLREP Policy Committee Meeting (open to all attendees)

  • Progress update on 2017 policy goals and actions.
  • Discussion of comments by Congressman Mark Takano.
  • Open discussion about 2018 policy goals and actions.

Moderated by Policy Committee Chair John Graff

3:10pm - 3:20pm — Break
Breakout Sessions
3:20pm - 3:50pm — How to Convert Online Leads at High Levels

Learn the secrets and strategies Gabe Cordova and his team used to close over 800 online leads in 1 year.

Presented by Gabe Cordova, President of Firepoint

3:20pm - 3:50pm — Be a Leader: The Value of Being engaged in Local, State and National Associations

This panel discussion will illustrate why we are better together and how important it is to have a voice at the table, with local state and national real estate boards and organizations.

Presented by Mike Reagan, RE/MAX Sr VP, Global Alliances
Panelists:
Sam Olson, RE/MAX, Reno, NV
Rob Mourton, RE/MAX, Vancouver, WA
Lucio Bernal, Coldwell Banker, Palm Springs

3:20pm - 3:50pm — How To Net $1 Million In Real Estate

How to leverage your business and set you up to net $1 million. From a solo agent to having a team of 15, I have been able to leverage my team to consistently bring more business to the table.

Presented by Mark Pattison, Porchlight Realty

3:20pm - 3:50pm — Keeping out the Bad Guys: Effective Cybercrime Defense for Real Estate Professionals

A single data breach will cost the average U.S. company approximately $3.8 million dollars. Data breaches lead to government audits, fines, reputational damage, private litigation, and massive IT-related clean-up expenses. Given all of that, it’s not surprising that approximately 60% of small to mid-sized operations shut down after a successful breach.

The good news: Cybercrime is preventable, and the first line of defense is arming yourself with some simple tools and tips to keep the bad guys away from your business, your clients, and your money. In this session, Jessica Edgerton, EVP of Operations and Corporate Counsel of Leading Real Estate Companies of the World, gives you some practical advice for staying safe and profitable in the age of online crime.

Presented by Jessica Edgerton, Executive Vice President  of Operations and Corporate Counsel of Leading Real Estate Companies of the World

3:20pm - 3:50pm — The Spark - You only have one chance to make a first impression and what you do, say, and act will all make a difference in building a long term relationship and in building trust and rapport.

Attendees will leave this session with a much better understanding of the:
Infinite Relationship Loop
What is “the spark”
Where does “the spark” take place
How to follow up after “the spark”
Why you need to constantly “reignite” your relationship with the consumer

Presented by Karlton Utter, Engel & Völkers Senior VP of Systematic Development

3:50pm - 4:30pm — Coffee Break Networking in Expo Sponsored by realtor.com

Enjoy, network, and meet the exhibitors.

Breakout Sessions
4:30pm - 5:00pm — How to Attract Millenial Homebuyers

Millennials are the biggest generation in U.S. history and will create an average of 1.5 million new households per year through 2020. Matthew Josefs will discuss how to attract this group to do business with you by capitalizing on generational home search trends!

Presented by Matthew Josefs, TORCHx by Web.com

4:30pm - 5:00pm — What the Dinosaurs Say

Back before there were paper contracts, cell phones, and electronic signatures, there were actual dialogues between homosapiens. These have survived the cave walls to become actual scripts to list, get a price reduction, or even help a buyer make a decision. The dinosaurs in this business have survived and thrived because they can predict dialogues and know the answers to all the hard questions in an instant. Attendees will be able to walk away with scripts in hand to practice and grow up to be or beat the biggest, baddest TRex in the land.

Presented by Babs De Lay, Urban Utah

4:30pm - 5:00pm — The Queer Truth: Making Quick Connections To Deliver On Client Desire

The Queer Truth is a set of insight skills you can apply as a LGBTQ realtor. This session gives participants a start on discovering their own brand uniqueness. They will learn skills to quickly determine their client’s unique needs and deliver what they truly want. This short motivational presentation will be followed with a Q & A session.

Presented by Steve Abrams, Century 21 SGR

4:30pm - 5:00pm — tba

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4:30pm - 5:15pm — NAGLREP Chapter Training (open to all attendees)

Moderated by Chapter liason David Siroty

7:00pm - 10:00pm — White Party Co-Sponsored by SunTrust Bank

Hosted onsite at the main pool, admission is inclusive with registration and attendees enjoy cocktails, buffet, and exciting entertainment. Don’t miss this “must attend” networking experience!  Co-Sponsored by SunTrust Bank

Thursday, October 4, 2018

7:30am - 8:30am — Breakfast Sponsored by PrimeLending
8:30 - 9:00am — Registration in Royal Ballroom
9:00am - 9:15am — Opening General Session - Good Morning Alec Mapa!

Good morning sunshine!

9:15am - 9:25am — Advocating for Change Presented by Vince Malta, NAR 1st Vice President

NAR is the leading organization advocating for property rights and homeownership. Hear how NAR is partnering with NAGLREP to advance changes to the Fair Housing Act to protect the LGBTQ community from discrimination. Learn how NAR’s advocacy works and how you can get involved.

9:25am - 10:10am — Time Management - Presented by Gino Blefari, CEO HSF Affiliates, LLC

There are fundamental steps to great time management. Put these steps into your daily practice, and you won’t believe how much you can accomplish in a regular workday.

10:10am - 10:40am — You Have Changed the World of Real Estate! Presented by Brad Inman

Congratulations!

10:40am - 11:20am — Coffee Break Networking in Expo

Enjoy, network, and meet the exhibitors

11:20am - 11:45am — Don Draper had it easier. But you can be a better marketer - Presented by Jennifer Marchetti, CMO of BHGRE

A lot has changed since the golden age of advertising. When Avis committed to “Try Harder” and Volkswagen urged people to “Think Small,” brands were built on the shoulders of smart creative and clever psychology. Today, marketers have exponential choices as they build brands. Channel, medium, and spend options are limitless, underscored by a need to move faster than ever. Don Draper had it easier, no doubt. But if you play your cards right, you can be more successful at branding and marketing than the legends of Madison Avenue… if you know what to do.

11:45am - 12:15pm — LGBT & Housing Trends – Freddie Mac Study - Presented by Freddie Mac and Community Marketing

Freddie Mac commissioned Community Marketing & Insights to produce a nationwide study exploring housing-related trends, specific to the LGBT community. Come join this discussion in which we explore learnings around LGBT home buying and renter experiences, including the diversity of sentiment within the LGBT community itself.

Presented by Angie Wilen, Freddie Mac Director of HR Innovation & David Paisley, Senior Research Director with Community Marketing & Insights (CMI)

12:15am - 12:45pm — Break
12:45pm - 1:45pm — Luncheon Sponsored by Coldwell Banker - A Global View of the World of Luxury Real Estate

Craig Hogan is one of the industry’s leaders of luxury sales having helped create the Keller Williams and now the Coldwell Banker Global Luxury program. He will take us inside the unique needs of the affluent and showcase how agents can enter into the luxury world in their market. He will also share his story of being on his own at a very young age after a coming out experience that didn’t go so well. A journey that had many ups and downs and how he ended up in a room with the team that directs the course of a 112-year-old brand.
Panelists include Jade Mills, one of the world’s most recognized agents and a leader in the Coldwell Banker Global Luxury program, and Zar Zanganeh, a Broker/Owner of Luxe Estates & Lifestyles in Las Vegas.

1:45pm - 2:15pm — Break
2:15pm - 2:35pm — Storytelling - Presented by Kevin Thompson, Chief Marketing Officer for Sotheby’s International Realty Affiliates LLC

There is a unique connection to be made there from a branding perspective that ties in so nicely to the idea of the power of storytelling giving visibility to underserved communities and to people who have faced efforts to delete them from our shared history.

2:35pm - 2:50pm — NAGLREP Top LGBT+ Agent Awards - Presented by Sotheby's International Realty

2:50pm - 3:15pm — Real Estate Tech Tango…Apps that leave you doing the happy dance - Presented by Kristi Kennelly of Realtor.com

We uncover the best apps, websites, systems and marketing strategies from top agents around the country. Take your skills to the next level

3:15pm - 3:25pm — NAGLREP 2019 Announcement +

Get ready for NAGLREP 2019!

3:25pm - 3:35pm — Closing Comments

3:35pm - 4:05pm — Keynote - A Moment of Choosing: A New Era in LGBTQ Equality - Presented by Sarah McBride, HRC National Press Secretary - Sponsored by Bank of America

Sarah McBride, author and spokesperson for the Human Rights Campaign, movingly discusses her own journey as a transgender woman and advocate, as well as the state of the LGBTQ movement at a critical time. From rising violence to efforts to roll back progress at the federal level to anti-LGBTQ bills in many states, LGBTQ people are facing some of our most explicit attacks yet. McBride will discuss the role each of us can play in moving equality forward as LGBTQ people, real estate professionals and Americans.

5:00pm - 7:00pm — Networking at Pool Bar